TikTok Top Businesses
Many marketers are still figuring out how to make their mark on TikTok, but there are a few tricks that great brands are using to break through the clutter. One of the most popular strategies is to create custom audio for their videos, which increases their brand’s clout and helps consumers remember them. According to a recent study, custom songs increase brand recognition by 8 percent. Consumers love content that humanizes brands. Successful brands on TikTok make sure to incorporate personality into their content.
One of the best ways to attract younger audiences is to use videos. Since the platform is relatively new, videos can be as short as 15 seconds. Often, consumers watch trending videos and try to buy the product they see on the video. Lip-syncing, music videos, and hashtag challenges are popular types of videos on TikTok. They are also popular with younger consumers, which is why content for this platform is so appealing to them.
The other important way to draw attention to your brand is to engage the right audience. The majority of users who use TikTok spend eight minutes or more each month on the platform. And, just like Instagram, the algorithm works in your favor. That means that you’re likely to reach more people on the platform, which means you’ll get more exposure and ultimately more conversions. Just like Instagram, it helps to think about what your audience is interested in and try to engage them. This will boost your brand’s awareness and encourage further conversation.
Top Businesses on TikTok
While it’s difficult to predict what will catch the attention of businesses on tiktok, it can be beneficial to your business. By creating genuine, engaging content, you’ll have a better chance of attracting the right audience. TikTok’s growth has made it one of the most popular social media platforms for young people. With over one billion active users in 141 countries, it’s possible to make your brand stand out to large audiences using this platform.
A great way to make your brand stand out among the crowd is to add a character. Create a character that your target audience loves and connect with. A character like Benny the Bull is an example of this. Benny the Bull, for example, has 5.1 million followers, collaborates with famous celebrities, and never misses a dance challenge. The characters must be smart, entertaining, and up to date with current trends. If the character is witty, then the brand will quickly start racking up followers, likes, and shares. Creating a star is important, but it also is important to have a strong brand presence on TikTok.
Another great example is Ryanair. This brand has proven that print is not dead. It has a TikTok page with clips from popular Lionsgate films and Miranda Cosgrove. The company’s social media team is led by brand manager Eric Dachman, and VP of digital strategy Kathy Arendain. The company has a strong presence in the TikTok community, and it’s easy to see why.
